Covid-19

Click here for our statement on Covid-19

Click here to learn more about working at Samworth Brothers.

Samworth Brothers produces a wide range of quality chilled and ambient foods that are enjoyed by millions of people throughout the UK every day.

We are a fourth generation family company employing over 9,000 people in well-invested, modern sites in Leicestershire, Cornwall and elsewhere around the country.

As well as producing quality own-label products for many well-known retailers, our brands include Ginsters, Soreen, West Cornwall Pasty Co. Dickinson & Morris, Walker & Son and SCI-MX.

chef boutros working
Our People

Our People

Our people define us – loyalty and dedication contribute to the continuing success of the company and we are proud to have such a talented and committed workforce. Discover how some of our people have progressed their careers with Samworth Brothers.

Find Out More
bowl of pasta

Our Quality

Quality is a way of life for us and is reflected in everything we do – from using the best ingredients, to our investment in continuous improvement, to devising new manufacturing techniques and streamlined systems that enable us deliver on quality every time.

Find Out More
Work For Us

Our History

Our family business was founded back in 1896 by George Samworth. Since that time it has evolved from a one man firm dealing in pigs to today’s quality chilled and ambient foods group with over 9,000 people in locations around the UK.

Find Out More

Our News

Keep up to date with the latest news from around the Samworth Brothers group.

09/12/2020 News

Award success for Soreen

Congratulations to Soreen for two award successes.  The brand has taken top honours at the Northern Marketing Awards winning ‘Best Outdoor Advertising campaign’ for its successful “Soreeeen” brand campaign. The judges congratulated Soreen on successfully targeting a new generation of younger customers through impactful outdoor advertising. In another success Soreen also recently appeared on the […]

23/10/2020 News

Urban Eat celebrates 10th birthday

Urban Eat is celebrating a decade of producing top lunchtime eats this month, with the milestone also marking an exciting new chapter for the brand following its acquisition by Samworth Brothers. Over the past 10 years, Urban Eat has built a broad customer base thanks to its deliciously innovative flavours, bold personality, and widespread appeal. It […]

02/10/2020

Ginsters TV campaign celebrates its Cornish roots

Ginsters is treating the nation to sea air and a taste of the Cornish lifestyle in a brand-new £1million+ TV ad campaign. Featuring a vegetable farmer as he delivers potatoes sourced from Cornwall and goes from field to bakery to surf, the prime-time ad champions the quality of Ginsters’ ingredients while capturing the ruggedness of […]

26/08/2020 News

Ginsters gets spicy with new empanada range

Snack time has been given a sweet and spicy kick thanks to the launch of a brand-new range of street food style empanadas by Ginsters. There’s a choice of two trend-setting global flavours to choose from – both popular with British food-lovers and pack a powerful punch in the taste department – and at less […]

17/06/2020 News

Soreen on-pack promotion offers FREE have-a-go sports sessions

Soreen has announced an exciting new on-pack promotion that offers free ‘have-a-go sports sessions’, as well as 15% off dhb sportswear, available to buy at Wiggle, with every pack purchased throughout the summer. The new promotion is supported by leading sports partners, Wiggle, Funky Moves, The Mindfulness App, Yoga Warrior and Auro – brands synonymous […]

07/05/2020 Community

Supporting our communities during Covid-19

From Soreen malt loaf and Ginsters pasties going to hospitals and charities supporting those in need, plus delivering in our Leicestershire heartland to the NHS and local community organisations – Samworth Brothers businesses and colleagues are supporting their communities in many ways during this crisis. In Leicestershire we have been working in close collaboration with […]

Facts & Figures

4 Generations

4

Generations
8,500 Employees

9000

Employees
1896 First Samworth Business

1896

First Samworth Business